A very cool ad

[BladeRunner Profile]

http://www.honda.co.uk/newcars/accord300k.html

info about the making of the ad:
it only took them 607 takes to get it right:
http://www.dailytelegraph.co.uk/news/main.jhtml?xml=/news/2003/04/13/nhonda13.xml&sSheet=/news/2003/04/13/ixhome.html

[BeCynical]

You can kinda tell that some parts of it is computer generated. i.e Tires rolling up the ramp.

[Xenius]

Originally posted by BeCynical
You can kinda tell that some parts of it is computer generated. i.e Tires rolling up the ramp.

Actually, none of it is computer generated. While the tires rolling up the ramp defy physics as we know it it isn't computer generated.

They simply put weights in the tires and set them so the slightest bump would send them rolling up the ramp.

[BladeRunner Profile]

Roger that Xenius, the fact that they did not use tricks to
make the ad is what makes it cool in my eyes.

[ShipWreck Profile Website]

thats cool, better than watchin dominos, they musta spent a bundle in vid takes:O

[{CN}Doomfarer]

I wonder how much they had to pay ACME to use the kit?

[AnimalCracka]

That reminds me of Tom & Jerry cartoons "How to build the perfect mousetrap".

[Cpl. Bingham]

There's actually a second or two of CG in the ad. It was so complicated that they could never get the whole thing to work, so they so split the ad up into two segments. The CG is used during the rolling muffler segment to link the two clips together.

[Xenius]

Originally posted by Cpl. Bingham
There's actually a second or two of CG in the ad. It was so complicated that they could never get the whole thing to work, so they so split the ad up into two segments. The CG is used during the rolling muffler segment to link the two clips together.

Hrm, thanks for the correction. I knew that the muffler thing caused it to be done in two takes, but didn't know CG was used.

[SilverSurfer Profile Website]

its a cool ad nicely made